Hollywood Sign Run | Hike - 8M | 8K | 5K | Kid

The Hollywood Sign Trust is a 501(c)3 nonprofit organization created and operated exclusively for religious, charitable, scientific, literary, or educational purposes and responsible for physically maintaining, repairing and securing the Hollywood Sign; providing capital improvements for the benefit of the public at large; and educating the world about the Sign’s historical and cultural importance. 

The Trust is composed of nine men and women whom the State of California has made responsible for pursuing the Trust’s mission. All Trustees volunteer their time—two are designated by the City of Los Angeles, one with a three-year term and one with an indefinite term.‍

‍Since its charter in 1992 the Hollywood Sign Trust has led a range of projects to preserve, protect and promote the Sign, including major refurbishments, the most recent in 2022, and the installation of a state-of-the-art security and surveillance system, which has been expanded and improved numerous times.

The Trust also operates the official Hollywood Sign web site (www.hollywoodsign.org) and sponsors various local events and projects with an eye toward promoting Hollywood as the center of the global entertainment industry. By protecting and preserving this towering treasure that is the Sign, the Trust helps strengthen its symbolic role as the beacon of the entertainment industry.

All donations to the Hollywood Sign are managed by the Hollywood Sign Trust on behalf of the people of California. Donations are completely tax-deductible.